You don’t have to be an English major to excite a searchbot, but you have to be consistent and useful. The searchbots don’t know you so they won’t cut you any slack for questionable decisions.
Pick one or two keywords or keyword phrases for your title and be sure they are the subject of your content. If you try to flood a page with too many keywords. the searchbots will punish you for having a keyword density that is too high.
Don’t waste name files. Seventy percent of all opening web pages say something like:
When you use
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